About

Successful entrepreneurs and investors are always thinking about what's next.

What emerging markets should you be looking at right now? Where are the hidden opportunities?

And most importantly... how can you jump in on those opportunities before they take off?

Opportunities.so is designed to help you spot growing niches, products and consumer behaviours, that fly under the radar, so you can kickstart your business and ride a growing wave.

Here's what makes our report unique:

  • While it would be much easier to restrict ourselves to just one or two formulas that allow us to churn at content at scale with relatively effort, we won't do that. Instead, we freely experiment with different formats since it doesn't make sense to get stuck in boxes about what makes money online. New opportunities appear all the time. There are countless industries most people have never heard of where savvy entrepreneurs make good money.
  • We focus on actionable, data-driven insights, not opinions.
  • We share opportunities that are relevant for independent entrepreneurs who don't have a huge network and millions in funding.

Rob Sullivan

Rob Sullivan

Rob is the founder of Under The Radar, a research firm specializing in detecting emerging trends. When he is not doing that he is playing a set of drums badly somewhere.

Samantha Peterson

Samantha Peterson

As our in-house data scientist, Samantha writes the code that allows us to detect and evaluate trends at scale.

Jakob Greenfeld

Jakob Greenfeld

With a PhD in particle physics Jakob is responsible for making sure that our growth projections do not violate the laws of special relativity.